The Delivr Blog - Latest Comments

Re:

David Harper — Thu, 24 Oct 2013 13:44:22 -0000

The data and results for this project is confidential. One goal of the author was to connect a beautiful "static" printed piece to multimedia and other information that that could be updated and ever fresh.

Re:

BudgetVideo4BIZ — Thu, 24 Oct 2013 12:35:33 -0000

Where can I learn more... especially TRACKING data. How was "success" measured?

Re: Dear Apple. Thank you for building a 2D Barcode... - The Delivr Blog

BudgetVideo4BIZ — Sat, 22 Jun 2013 11:22:34 -0000

I can assure you, Delivr has had a huge impact in driving traffic to my business. The analytics are robust and allow me to split test my campaigns. With the new Coupons feature, Delivr should be an over the top, "Must Have" for anyone who understands that QR Codes are the #1 "Call to Action" Initiators. Jim Bannon, Chief Innovation Advocate, BudgetVideo4BIZ

Re: Minimum Viable Personality with Fake Grimlock - shared by David Harper

David Harper — Thu, 16 May 2013 14:03:10 -0000

Hello.

Re: Generate QR Codes with analytics

David Harper — Sat, 11 Aug 2012 09:08:53 -0000

Happy to review a sample report and discuss. Send me a Twitter direct message @davidharper

Re: Generate QR Codes with analytics

Helenkathryns — Tue, 31 Jul 2012 20:23:18 -0000

Can you talk more about how the QR code that delivr generates is able to provide the kind of detail tracking noted here? Specifically I'm interested in understanding what information delivr receives and how user-specific this information is.

Re: Found: Using QR Codes To Restore Murals To Their Original State (via Wooster Collective)

Qew aRe — Thu, 03 May 2012 13:55:31 -0000

Genius.

Re: Delivr’s “Other” QR Code Generator

qr code generator — Tue, 10 Apr 2012 01:20:01 -0000

Over here you have discussed about the other alternatives of the QR-codes. I think we have to know all these alternative for the increasing our business flexibility.

Re: Found: Using QR Codes To Restore Murals To Their Original State (via Wooster Collective)

Carl Bromley — Wed, 04 Jan 2012 07:14:51 -0000

The best use I've seen yet for QR codes.

Re: IBM Coremetrics® + Delivr: Weave Actionable QR Code and NFC Tag Data Into Your Organization’s Marketing Programs with Delivr’s Support of IBM Coremetrics.

Oscarjavieros — Fri, 30 Dec 2011 12:47:54 -0000

Thanks David this is awesome feature, However when I include the required parameters, Coremetrics does not show up on the repotrts this parameters, Do you have any suggestions to fix this up??

Thanks Again!!

Re: IBM Coremetrics® + Delivr: Weave Actionable QR Code and NFC Tag Data Into Your Organization’s Marketing Programs with Delivr’s Support of IBM Coremetrics.

David Harper — Fri, 30 Dec 2011 06:22:12 -0000

Hi Peter.

Yes, you can append Coremetrics® Campaign Parameters. This feature is self-service with FREE registration.

Once you have created your QR Code, return to your account dashboard and click on the edit icon (pencil) in the row for that code. On that screen you will see a simple UI for entering your campaign parameters.

If you any other questions please let us know and we can walk you through it via screen share.

Re: IBM Coremetrics® + Delivr: Weave Actionable QR Code and NFC Tag Data Into Your Organization’s Marketing Programs with Delivr’s Support of IBM Coremetrics.

Peter — Wed, 28 Dec 2011 16:44:48 -0000

Can I implement the tracking of Delivr QR codes with Coremetrics???

Re: The Problem with Some QR Code Readers #2

David Harper — Tue, 27 Dec 2011 08:38:58 -0000

Ricardo. Why have the consumer works so hard to achieve a great experience? What you propose is not simple or easy. Consumers (and Brands) do not realize it is the QR Reader that is wrapping ads around the content.

Re: The Problem with Some QR Code Readers #2

XenGi — Mon, 26 Dec 2011 16:53:42 -0000

There is a simply and easy solution for customers. Simply don't use software with ads.

Re: Why We at Delivr Disagree with, “3 Reasons to use MS Tags (not QR Codes)”

awayBBL — Mon, 28 Nov 2011 07:14:59 -0000

From a brand perspective, both MSTag and QR are not beautiful. Codes like SnapTag, where a brand can put their own logos in the center of the code ring (and not just using the space reserved for error-correction in QR).

Ultimately, AR will be the best, where real life objects will be easily identified.

Even UPC/EAN 1D codes will be used as indexes to full mobile web apps that drive brand messaging.

Re: http://blog.delivr.com/post/10583466372

botswana safari tour — Fri, 18 Nov 2011 00:46:03 -0000

really awe-inspiring!

Re: http://blog.delivr.com/post/826132217

David Harper — Tue, 18 Oct 2011 14:06:10 -0000

This is a bespoke/custom design created by the Delivr team.

Re: http://blog.delivr.com/post/826132217

guest — Tue, 18 Oct 2011 14:01:27 -0000

how can we make this

Re: http://blog.delivr.com/post/11352702456

Tyson Gamblin — Fri, 14 Oct 2011 14:21:14 -0000

Our customers love this feature but they love it more at night when we don't have sales associates to email them. We have been using Delivr for about a year and love how easy it is to use their QR codes.

Re: http://blog.delivr.com/post/5906298915

David Harper — Fri, 27 May 2011 17:45:56 -0000

Thank you for taking the time to make thoughtful comments.

Please note in the case of the scans shown in this report less then 10% redirect to "ad units."

The codes we generate for others mostly connect printed materials/physical items found during everyday life to media and information that assist or amplify the experience.

And while, "...iOS makes up around 7% of the full spectrum of gross mobile devices..."

The "underlying reality" we see is that iOS users represent over 35% of mobile Web activity worldwide. (Source: PercentMobile)

...and yes the feature phones of today were the smartphones of yesterday.

While I would not say QR Codes have quite gone mainstream yet -- looking at the composition of Delivr's 10K registered users -- individuals, charities, brands, and retailers worldwide -- the consumer demographics of those brands/retailers -- the increase of scanning activity over time -- and the location of those scans (no longer centered around major technical hubs)...

...I WILL say we are well on the way.

QR Codes from my perspective -- have arrived.

Note: We have been at this since 2004, with Delivr launching in 2009.

Re: http://blog.delivr.com/post/5906298915

Guest22 — Fri, 27 May 2011 17:12:57 -0000

This is consistent with ad consumption behavior overall for iOS -- iOS users are heavy consumers of ad units (and most QR codes lead to ad units).

Why is this the case (when the rest of the World embraces things like TiVO and remote controls to AVOID ads?)?

Um, lots of ad and marketing folks have iOS devices and are heavy consumers of QR codes. People with iOS devices are constantly in need of more digital engagement, while other device users are following the Win/Mo ad-campaign advise of using your phone to get back to the real world faster (Be Here Now -- thank you Ram Dass for starting that thought a few Decades ago).

The underlying reality is that iOS makes up around 7% of the full spectrum of gross mobile devices (inclusive of Feature Phones, which are all getting smarter). So, it's a tiny little group of mobile users who are scanning QR codes and a specific demographic. Regrettably, this doesn't bode well for making a "QR has gone mainstream" argument.

My 2-cents. Which is worth about 2-cents.

Re: http://blog.delivr.com/post/4883560959

David Harper — Fri, 27 May 2011 15:58:44 -0000

Thank you for taking the time to test this code and your kind words.

Re: http://blog.delivr.com/post/4883560959

Nathalie — Fri, 27 May 2011 14:57:59 -0000

I've just scaned it and it works fine ; as we say in french, the design is as beautiful as the cause your serve
congrats ;-)

Re: Why We at Delivr Disagree with, “3 Reasons to use MS Tags (not QR Codes)”

Patrick Donnelly — Fri, 20 May 2011 11:47:16 -0000

Thanks for writing this!

I've had to explain this to clients over and over. Although I use both MsTags and QR daily. They are both quite good enough, and I tend to focus on the mobile UX post Qr code scan.

Thanks
Patrick Donnelly

Re: http://blog.delivr.com/post/4883560959

David Harper — Fri, 13 May 2011 21:08:06 -0000

Thank you for the kinds words Christina.